Enhanced navigation with deeper entity analysis capabilities
Added drill down functionality to entity sidebar for more detailed analysis and granular data exploration.
Enhanced creative performance analysis with tagging insights
Added top worst creative tags functionality to provide better creative performance analysis and optimization opportunities.
Automated creative enrichment
Implemented functionality for Meta Ads, enhancing creative data collection and improve creative performance insights.
Enhanced tracking and monitoring of automated optimization actions
Added comprehensive logging for insight actions to improve transparency and debugging capabilities for automated platform optimizations.
Resolved creative data collection issues for Snapchat platform
Fixed bugs related to Snapchat creative asset collection and processing.
Consolidated Meta ads for insights
Merged Meta ads into unified data processing to streamline platform integration and improve data consistency.
Updated auto tagging functions for scale
Migrated auto tagging functionality to use Google Cloud Platform endpoints for improved scalability and performance.
Added landing page option to entity metrics sidebar
Implemented landing page analytics integration using entity ad metrics to provide comprehensive campaign performance insights.
This release focuses on user experience improvements, platform integration enhancements, and infrastructure optimizations to support better client analytics and campaign management.