Reorganized dashboard controls for improved user experience with a cleaner interface
Provides a more intuitive and streamlined dashboard interface, making it easier for clients to navigate and use the platform.
Completely reimagined Insights page with a cleaner platform-based layout and more intuitive interface
Dramatically improves the usability of insights, helping clients quickly identify and act on the most important recommendations for each advertising platform. The platform-specific organization and feedback system creates a more interactive experience while the predicted results graphs help visualize the potential impact of applying recommendations.
Added support for GroundTruth as a new advertising platform data source
Expands Blueprint's platform coverage, enabling clients using GroundTruth to include this data in their consolidated advertising reports and analytics.
Divided the expander insight into two separate insights for better clarity and actionability
Provides more specific and targeted insights to clients, making it easier to identify and address different types of spend inefficiencies.
Fixed an issue with entity comparison functionality
Enables more reliable comparison of different entity types, improving the platform's analytical capabilities.
Corrected the predicted line display in revenue graphs
Provides more accurate revenue predictions and visualizations, improving the reliability of forecasting data for clients.
Fixed multiple UI issues with the Side Bar component
Improves user experience by ensuring UI components display correctly and data is properly shown for all entity types.
Fixed an issue with the primary metric selector when handling null values
Ensures the primary metric selector works reliably for all accounts, including those with missing or null meta action data.
Fixed integration issues with Snapchat and Reddit advertising platforms
Ensures reliable data collection from these platforms, providing clients with more complete advertising performance data.
Added comprehensive revenue tracking and client ID support to all insight data calls
Enables more accurate revenue reporting and faster insights across all advertising platforms.
Fixed critical revenue-related bugs affecting data accuracy
More reliable revenue metrics and financial reporting for clients across all advertising platforms.
Enhanced database connection handling to prevent connection drops
Improved reliability of data processing jobs with fewer connection-related failures, resulting in more consistent data availability for clients.
Added video views metric tracking for StackAdapt platform
More comprehensive video performance tracking for clients using StackAdapt, enabling better video campaign optimization.
Fixed revenue tracking for Microsoft Advertising platform
Accurate revenue reporting for Microsoft Advertising campaigns, enabling proper ROI analysis for clients using this platform.
These updates to Blueprint's companion repositories strengthen the platform's data processing capabilities, expand platform coverage, and improve financial reporting accuracy across the entire Blueprint ecosystem.