March to June 2025 Release Notes

March to June 2025 Release Notes

 🐛  Critical Bug Fixes & Stability Improvements

Video Views Insights Bug Fix

Video campaign insights now show complete data without gaps or errors

Video views insights were failing when conversionName was null, causing incomplete or missing video performance data in reports.


Integration Update Error Handling

Smoother integration updates with clearer status messaging

Clients were seeing confusing error messages when trying to update integrations while data processing was already in progress.


Creative Image Processing Reliability

All ads now have visual assets even when image processing fails

No placeholder creatives were being created when processing fails occurred, leaving ads without visual assets.


💰 Universal Revenue Tracking & Analytics

Complete Revenue Visibility Across All Platforms

Quick fixes like optimizing for non-restricted events (e.g., Page Views or Complete ROI analysis and revenue attribution across your entire advertising portfolio including Facebook, Google Ads, TikTok, LinkedIn, Microsoft, Pinterest, Snapchat, and all other supported platforms

Extended revenue data collection to StackAdapt and other platforms that were previously missing this crucial metric.

 

Enhanced Revenue Insights Processing

More accurate revenue reporting and better ROI insights

Updated insights processing to better handle revenue data from multiple sources and attribution platforms.


📊 Advanced Analytics & Performance Insights

Smart Insights Caching with Custom Pixel Selection

Faster insights loading with focused pixel tracking and improved platform performance

Added ability for users to select one key pixel event per platform while maintaining comprehensive attribution data from GA4 and other attribution platforms.


Inactive Entity Status Indicators

Better context for historical insights and clearer understanding of current vs. inactive advertising entities

Insights now clearly indicate when campaigns, adsets, or ads are no longer active, helping users understand why certain entities appear in historical reports.


Google Ads Search Data Optimization

More reliable Google Ads search data imports with better handling of large datasets

Consolidated database transactions and increased timeout limits for Google Ads search data pulls to handle larger datasets more reliably.

 

🔧  Platform Infrastructure & User Experience

Enhanced Admin Error Visibility

Better debugging capabilities and faster issue resolution for client support

Added proper admin status checking for insights error display, ensuring administrators can see detailed error information for troubleshooting.

User Analytics Implementation

Data-driven insights for platform improvements and better user experience optimization

Implemented user identification and behavior tracking to better understand platform usage patterns and improve user experience.

 


 

This release represents a major step forward in platform reliability, revenue tracking capabilities, and user experience. The team has focused on both foundational improvements and advanced analytics features to better serve our clients' advertising optimization needs.

 

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